ABOUT THE HOUSE
I · OUR WHY
The DAP in DAP LUXE stands for Dignity and Pride. DAP translates to: I'm not above you, you're not above me, we're side by side, we're together. We tap into the journey of self-actualization with you and support the person you are becoming.
II · FOUR OPERATING DEFINITIONS
PURPOSE
To return luxury to its source: how we love each other in practice.
Dignity and Pride. DAP translates to "I'm not above you, you're not above me, we're side by side, we're together." We tap into the journey of self-actualization with you and support the person you are becoming.
VISION
A maison where heritage and futurism share a workbench.
We uplift our global family through the power of storytelling. We're deconstructing, building, and re-telling stories that unite us. Together we strive to build a world where peace, love, and respect toward humanity are the standard for the global community.
MISSION
Documented artifacts, rigorous research, gatherings that earn the room.
We're on a mission to make the world a fresher place. We commit time, energy, products, and funding to local, national, and global communities in which we live and explore.
VALUES
The garment is a vessel. The vessel is a vow.
Always do your best. Be impeccable with your word. Courageous and open communication. Don't make assumptions.
III · DESIGN AS PRIMARY CAPABILITY
The discipline at the center.
DAP LUXE is a design company. The maison happens to build fashion, technology, research, music curation, and more, but the discipline that organizes all of it is design. Design is not a department here. It is the company's first capability, the lens through which every other capability gets shaped.
The maison's form is luxury grade because care is a design discipline. The maison's function is the refusal of the trajectory we have been told is inevitable.
A movement of restoration in a world conditioned to forget.
IV · THE HOUSE AT WORK
DAP LUXE operates across four working surfaces: the Atelier (wearable heirloom), the Cultural Futures Lab (research, exhibition, gathering, generative practice), the Magazine (the maison's living editorial), and the Blyden Blueprint (foundational research on African linguistic heritage sovereignty). Each surface carries the same thesis at a different register.
ATELIER
Wearable heirloom.
Garments and objects, produced as documented artifacts.
CULTURAL FUTURES LAB
Where the maison engages institutions.
Exhibition, gathering, research, generative practice.
MAGAZINE
The maison's living editorial.
Dispatches from the desks. Runway, Stories, Lookbooks, Press, Editorial.
BLYDEN BLUEPRINT
A research practice. Archive. Living institution.
Foundational research on African linguistic heritage sovereignty.
ON RECORD
The maison's exhibition record lives on the Cultural Futures Lab.
VIEW THE EXHIBITION RECORD →DAP LUXE is founded by Samuel-Joshua Dapper. Pawtucket, Rhode Island.
V · WRITE TO US
General Inquiries
info@dapluxe.comFor everything else.
Press and Media
info@dapluxe.comFor journalists, editors, and media coverage.
Lab Partnerships
info@dapluxe.comFor curators, museum officers, university residency directors, and exhibition partners.
Gatherings
info@dapluxe.comFor Grounding Together RSVPs and gathering inquiries.
Wholesale
info@dapluxe.comFor stockist inquiries and retail partnerships.
Newsletter
info@dapluxe.comFor editorial dispatches from the house.